It seems like 2012 was the year of Social Media. Not only did we have even more new players, but there appeared to be more pressure than ever for businesses to get on the bandwagon of posting and tweeting to their market. And just when it seemed the business owner managed to get his…
Category Archive for: Social Media
by Megan Webb-Morgan Link building is a powerful SEO tool; through various tactics you can boost your search engine rankings and niche authority. Along with standard online marketing practices, such as good web design and social engagement, you can increase your page rank and gain a much broader fan base. When links to…
If you are still trying to wrap your head around Twitter, maybe the following will help. I often say that if you want to understand Twitter think about that person in your life that is the communicator extraordinaire. For me that’s my Mom….she tweets she just doesn’t do it on a computer. …
I love to write – creatively as well as for business. So last year I decided to take a course at a nearby college to learn how to hone this skill. I learned a very valuable lesson that REALLY should be the GOLDEN RULE for your marketing. It’s always better to SHOW your audience…
Early adaptors are showing enough cautious optimism that it’s time you become aware of what all the hype is about with Google+, that’s if you aren’t already “building circles” and “hanging out.” If you think “Why? It’s less than a month old. How big can it be?” You need to know that in…
I was having lunch with a peer the other day and we were talking about how incredibly different today’s marketing tactics are from even 5 years ago. Quite frankly all these new shiny objects seem to be overwhelming small businesses instead of helping them grow their client base. This isn’t because they are in ineffective,…
I had to laugh at my 18 year old son the other day when he couldn’t connect with a friend because his cell phone was down and he wasn’t on Facebook. This friend might as well not exist, in my son’s world. I suggested he look up the family phone number in the phonebook which…
If you had to choose a business, which would it be – the most stunning store in the middle of nowhere or a hot dog stand in Central Park, New York? I hope you said the hot dog stand. It has a much larger chance for success even though it may not have cost a…
